17th October, World Anti-Poverty Day
We mark the World’s Anti-Poverty Day with a number of activities.
We set up billboards with messages about awareness of the people living in poverty, and this year for the first time we have worked on a video campaign, in cooperation with the advertising agency New Moment, for building social awareness about the people fighting with poverty. This year we strive to motivate many companies to donate their products to the people living in poverty.
This project has been supported by the Municipalty Centar for two years in a row.